Ideas Listicle Post

As a social media manager or business owner, coming up with fresh and exciting content for your Instagram account can be a challenge. It’s easy to fall into a rut of posting the same types of content over and over again. However, posting unique and creative content is essential for growing your Instagram following and keeping your existing followers engaged. In this blog post, we’ve compiled a list of 50 unique and fresh ideas for things to share on Instagram when you’re feeling stumped. Whether you’re looking for visual content, educational content, entertainment content, personal content, or promotional content, we’ve got you covered. So, let’s dive in and get inspired!

Visual Content

Sharing visual content on Instagram is one of the most effective ways to engage your followers and attract new ones. Photos and videos are easy to digest and can communicate a message in a way that words simply can’t. By sharing visually stunning images, you can showcase your products or services, highlight your brand’s personality, and connect with your audience on a deeper level. Instagram’s platform is built around visual content, so it’s essential to have a strong visual presence to succeed on the platform. Investing in high-quality photography or videography, creating a consistent aesthetic, and experimenting with different types of visual content can help your brand stand out and gain more followers.

  1. Product photos
  2. Behind-the-scenes photos
  3. User-generated content
  4. Before-and-after transformations
  5. Holiday-themed content
  6. Throwback photos
  7. Influencer takeovers
  8. Shoutouts to other accounts
  9. Personal stories
  10. Seasonal content

Educational Content

Sharing educational content on Instagram is a great way to provide value to your followers and position yourself as an authority in your industry. Instagram is a visual platform, but that doesn’t mean it’s only for pretty pictures. You can use the platform to share educational content in the form of infographics, how-to guides, tutorials, and even blog post previews. By sharing educational content, you can help your followers solve a problem, learn a new skill, or gain insight into your industry. This can help build trust and loyalty among your followers, which can ultimately lead to more sales or conversions. When creating educational content for Instagram, it’s important to keep it visually appealing and easy to digest. Use graphics, images, or short videos to illustrate your points and make the content more engaging.

  1. Infographics
  2. Tutorials or how-to guides
  3. Contests or giveaways
  4. Blog post previews
  5. Motivational messages
  6. Celebrate a milestone
  7. Sharing industry news
  8. Inspirational stories
  9. Q&A sessions
  10. Educational posts

Entertainment Content

Sharing entertainment content on Instagram is a great way to show the personality behind your brand and connect with your audience on a more personal level. Instagram is a platform where people go to be entertained and inspired, so it’s important to inject some fun and personality into your content. You can share memes, viral content, funny videos, or behind-the-scenes footage to keep your followers engaged and entertained. Entertainment content can also help humanize your brand and make it more relatable to your followers. It’s important to strike a balance between entertainment and promotion, however. Too much entertainment content without any tie-in to your brand can come across as unprofessional or even irrelevant to your audience. So, be sure to keep your entertainment content aligned with your brand’s values and messaging.

  1. Caption contests
  2. Re-posting memes or viral content
  3. Caption or image puzzles
  4. Humorous content
  5. Time-lapse videos
  6. Fails or blooper reels
  7. Share milestones or accomplishments
  8. Pet-related content
  9. Gaming content
  10. Share interesting artwork

Personal Content

Sharing personal content on Instagram is a great way to humanize your brand and build a deeper connection with your followers. By sharing glimpses of your personal life, you can help your followers relate to you on a more personal level and establish a sense of trust and familiarity. Personal content can include photos of your day-to-day life, stories about your journey as a business owner, or even inspirational quotes that resonate with you. Sharing personal content can also help differentiate your brand from competitors who may be solely focused on promoting their products or services. However, it’s important to strike a balance between personal and professional content. Too much personal content can be a turn-off for some followers, so make sure you’re still providing value and promoting your brand in your posts.

  1. A day in the life
  2. Personal achievements or goals
  3. Personal stories
  4. Personal struggles or challenges
  5. Share personal values or beliefs
  6. Share your own podcast or videos
  7. Share your book or movie recommendations
  8. Share your own personal story of growth or development.
  9. Share a personal hobby or interest
  10. Share interesting discoveries or insights

Promotional Content

Sharing promotional content on Instagram is an essential aspect of building your brand and driving sales or conversions. Promotional content can include product photos, sales or promotions, testimonials, or even sneak peeks of new products or services. It’s important to keep in mind, however, that too much promotional content can come across as spammy or inauthentic. To avoid this, make sure you’re providing value to your followers in your promotional content. Showcase the benefits of your products or services and provide a clear call-to-action that encourages your followers to take action. You can also mix up your promotional content with other types of content, such as educational or entertaining content, to keep your feed diverse and engaging. Finally, make sure you’re targeting your promotional content to the right audience by using relevant hashtags and targeting options.

  1. Polls or surveys
  2. Product demonstrations
  3. Product sneak peeks
  4. Personal endorsements or recommendations
  5. Exclusive discounts or promotions
  6. Charity partnerships
  7. Special event promotions
  8. Share upcoming events
  9. Share milestones or accomplishments
  10. Share upcoming product launches
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